SET Expo 2019

26 - 29 August 2019

Trade show presents the most advanced audiovisual technology equipment

The event is one of the world’s major happenings and has been certified by the US government as an excellent business opportunity

Imagine being able to get a close-up look at the latest launches in products and services for the media and entertainment market totally for free? The 2019 SET EXPO Trade Show offers visitors this opportunity between August 27 and 29 at the Red Pavilion of the Expo Center Norte in São Paulo. At the event, the largest in Latin America’s technology, media and entertainment business sector, more than 150 exhibitor companies representing over 400 Brazilian and international brands will be present.

Besides getting to know the latest attractions in this market and being behind the scenes in opportunities for new services and business, the 15,000-plus attendees expected for the trade show will also be able to get a closer look at the items on display, participating in the trials with the equipment showcased by the brands.

“The SET EXPO Trade Show brings together the leading representatives of the electronic media industry. During SET EXPO, the leading brands will showcase to the Brazilian market their launches, while users will have the opportunity to become familiar with the new technologies and try out many of these novelties.” In this setting of innovation, the major investments of the market come together once a year at SET EXPO, which is this industry’s most important business hub” says Cláudio Younis, vice president of SET.

The Trade Show attracts the leading manufacturers on the domestic and international markets who represent the entire production chain of the audiovisual sector. Among those already confirmed are Canon, Fujifilm, Hitachi, Panasonic, Sony, Verizon Media, Datalink, Avicom, Embratel and Zoom. As has happened ever since the earliest editions, the Japanese Pavilion will also make room to demonstrate all the leading-edge equipment developed by Asian manufacturers and which are the new-boy-in-town in these parts.

For the third time, SET EXPO has received official certification from the United States Department of Commerce as an excellent business opportunity, the Trade Fair Certification (TFC). The certification strengthens the support received from over 30 Brazilian and international institutions. Based on 2018 data, the 2019 edition of the Trade Show expects a turnover of US$ 20 million.

Conference debates technology and the media and entertainment business

The new technologies are fantastic tools for all electronic media environments. Both conventional TV and the new platforms stand to gain from these tools, expanding their business models and reach a huge range of consumers avid for new content.

And to get to know these technologies, their opportunities and impacts, SET EXPO, the largest technology and media and entertainment business event in Latin America, is holding yet another edition of its Conference and Trade Show between August 26 and 29 at the Convention Center and the Red Pavilion of the Expo Center Norte, in São Paulo.

Attendees at SET EXPO range from students to specialists in the field, as well as entrepreneurs, business leaders, professionals, representatives of government departments and start-ups from around the world. The Conference offers more than 56 panels and 200 talks on topics that are trending in the market, such as production; distribution; technology; broadcasting; new media and services, even innovations such as new business opportunities that may arise from 5G technology, the evolution of media consumption screens and new protocols and tools (IP, blockchain, etc.).

“Content distribution using broadband and mobile devices is a global trend, and conventional platforms are moving ahead to connect to these tools. These initiatives at integration between traditional and new technologies are accommodations that already occurred in the past and are now being repeated”, says Carlos Fini, president of SET. “Brazil’s importance within the international context in this sector can be seen from the fact that, once again, the world’s leading players have confirmed their presence at the event”, the executive goes on to say.

This will be the 31st Technology and Media and Entertainment Business Conference organized by SET, the benchmark association for the audiovisual technology sector in Brazil, with a track record of 30 years in the business. It expects to attract 2,000 attendees during the four days of the event.

On the general theme of technology and business, there will be subdivisions discussing topics such as radio and audio; the contribution of AV, and infrastructure; innovation and disruptive technologies; content production; audiovisual distribution and regulatory and standardization issues.

Registrants at the Conference can check out panels such as “The Future of Satellite-based Distribution”, “Evolution of the Pay TV Market in Brazil”, “Cyber Security”, “TV 3.0 New Business Models”, “Combatting Audiovisual Piracy”, “Audience/Social Media Measuring’, “Big Data, Analytics and New AV Business”, “Chatbots” and “e-Sports”.

Registrations

Those interested in participating at SET EXPO can now register. Conference passes are on sale and there is a progressive discount depending on the number of days purchased. Those registering by the end of July will enjoy the same table of prices charged in June, with a 10% discount. Entrance to the Trade Show is free.

About SET EXPO

Divided into the Conference and a Trade Show, SET EXPO is the largest technology e and media and entertainment business event in Latin America and one of the world’s largest. This year, for the conference alone 2,000 attendees are expected, with an additional 15,000 at the Trade Show, from 38 countries, invading the Red Pavilion and the Expo Center Norte Convention Center to check out the novelties of 150 exhibitor companies representing over 400 Brazilian and international brands. The event takes place from August 26 thru 29.

About SET

Founded in 1988, the Brazilian Society of Television Engineering (SET) is a not-for-profit association consisting of businesses, professionals, and academics whose main objective is to develop technical and scientific knowledge across the entire audiovisual media chain, from creation to delivery. It represents the largest discussion forum on standards and trends for electronic content creation, management and distribution market in Brazil.

Service:

Date: Conference: August 26 thru 29 | Trade Show: August 28 thru 30

Time: Conference: 9:00 am to 6:00 pm | Trade Show: 12 noon until 8:00 pm

Venue: Expo Center Norte – Red Pavilion and Convention Center.

Address: Rua José Bernardo Pinto, 333 - Vila Guilherme District - São Paulo, SP, Brazil

Information and registration - www.setexpo.com.br