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U-TO moves closer to global expansion with IABM membership

Wed 28, 11 2018

Indian broadcast and media technology provider U-TO Solutions has announced its induction as a Silver member into the International Trade Association for Broadcast and Media (IABM)—a trade body that represents the leading broadcast and communication technology suppliers across the globe. This step affirms U-TO’s strategy to extend its offerings beyond India and the Middle East, where it boasts of distinguished clients like Sony Entertainment Television and Viacom 18.

“U-TO has already proven its caliber in the Indian broadcast industry by establishing itself as a trusted partner for well-known media giants, and now we have taken the next logical step towards global expansion by joining IABM.” said Sumit Suri, the MD and CTO of U-TO Solutions. Explaining how the membership aligns with U-TO’s core strategy he said, “As a business aiming to grow globally and serve the best, the next step for U-TO was becoming a part of an international community where we can share and receive insights and tools that would enable us to further enhance our value proposition to our customers and the global media industry as a whole. For the broadcast and media technology sector, that community is IABM.”

IABM offers its members——exclusive access to an extensive knowledge base of best practices, breakthroughs, and trends in the global broadcast and media industry. Additionally, members are eligible to receive skill-building training sessions for their leaders and technology specialists, , while also being entitled to up-to-date quantitative insights gained from market analysis. For technology suppliers in the media industry, membership means becoming better equipped with tools, information, and connections that will allow them to consistently keep up with ever-evolving customer demands.

U-TO has been at the forefront of providing technology solutions to major broadcasters in the media domain. Trusted by industry leaders globally for over a decade, U-TO has constantly innovated and re-invented its solution offerings with scalable technology to provide cost-effectiveness and operational efficiency. A key success factor has been the organization’s ability to constantly encompass technological advancement and dynamic business trends in product roadmaps. U-TO is preferred for its expertise in consultancy, project management, design, integrations via web services/API, flexible workflows, implementation, training, maintenance and post-implementation support.

To further its international growth strategy, the company is participating in the biggest media and entertainment industry trade show CABSAT in Dubai, where media companies can get a taste of U-TO’s offerings and capabilities.

If you would like more information about U-TO and it’s products, please visit www.uto.in or contact Vishal Onkar at vishal.onkar@uto.in

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