IP is no longer a “future” — it is here and now. A visit to the IP Showcase at IBC2017 will confirm that real-time IP for production, playout and contribution is a practical, flexible, efficient reality that is rapidly taking hold in mainstream broadcast operations.
More than 40 vendors will work together to demonstrate real-world IP interoperability based on SMPTE ST 2110 and AMWA NMOS specifications — a single, common IP interop standard that is unleashing the full potential of IP in real-time media. To prove ease of use as well as interoperability, the demonstrations are divided into logical application pods — live production signal flows, contribution and playout signal flows, etc. — all shown under the control of familiar user interfaces.
In the IP Showcase theatre, visitors will hear about the rapidly increasing number of real-world IP deployments from broadcasters who have already embraced IP signal flows. They will also learn about the business and creative benefits of IP, and how these benefits can be applied to their own operations.
With no direct sales agenda, the IP Showcase is dedicated to educating and energizing IBC visitors to embrace the change, plan effectively, and ultimately build a more flexible, more efficient and more creative broadcasting industry.
At the heart of the Showcase will be a theatre – a perfect platform to present IP technology solutions, applications and case studies to visitors. The theatre will include presentations from broadcasters and media companies of real installations/plans revealing the benefits – business and creative – they are deriving from going IP along with technical presentations that will serve to educate the industry on the new standards and how to implement them.
You can take a look at the presentations from the theater at NAB Show here >>
Bringing to life the work of the Joint Task Force on Networked Media, the new zone showcased the reality of this technology and the alignment of the industry to one common roadmap.
Delegates were invited to test, explore and verify how the technologies on display related to each other whilst hearing case studies from industry leaders on how these technologies are enabling their businesses.
With interoperability from over 30 diverse companies demonstrated, delegates engaged directly with the advances in Timing, Transport and Registration & Discovery whilst observing a live TV production embracing this technology with the unified standards roadmap in action thanks to Belgian broadcaster VRT in conjunction with EBU and 12 different companies.
Stan Moote (IABM CTO), Mike Cronk (VP of Core Technology, Grass Valley), Richard Friedel (EVP & General Manager, Engineering and Operations, Fox Networks) and Brad Gilmer (President, Gilmer & Associates) discuss Interoperability.